Reasons not to use images you find on the web for printing. One of which is image resolution. Low resolution images can look crisp and clear on your screen, but when printed, they will look blurry and pixelated. It is important that your resolution is a minimum of 300 dpi (dots per inch) at the […]
Printed Brochures are still very much Alive!!!
Printed Brochures are still very much Alive!!! We live in a high paced society where the digital age seems to be the norm. We watch our programming when we want to, buy music online, see advertisements as popup ads. With this state of constant marketing flux, printed brochures continue to be a relevant communication tool […]
Print Marketing in Today’s World
According to the American Marketing Association, print is still a top of the funnel medium when it comes to your companies marketing outreach. Print passes the eyes of many potential customers traveling to its destination in a way digital media can’t. With ever developing technology and advancement, how is print still viable? Variable Data in Print […]
Digital or Offset?
Digital Printing vs Offset Printing? Many people don’t know the difference between digital and offset printing and when they should be used. Here are a few things to consider when choosing your printing method: Digital Printing These printers resemble the workings of your desktop laser printer, but on an extremely large scale and with color […]
Print Tech Spotlight: Canon imagePRESS C10000/C8000VP Digital Press
Digital technology has and is growing rapidly, with no exceptions in the printing industry and printing technology. Digital printing is expected to be around 17% of printing in value terms by 2020, up from 13% in 2005. Following this trend, Canon has released a new line of digital presses. The Canon imagePRESS C10000/C8000VP Digital Presses boast […]
Postage Rates Rising In 2017
Postage Rates Rising In 2017 Our economy is set to grow in our upcoming year of 2017. Thousands of jobs are being created right here in the USA by companies such as Softbank, US Steel, Alibaba, Lockheed. Amazon alone is set to add 100,000 jobs over the next twelve months. According to Bloomberg, optimism in […]
The Digital Printing Wave
From the way we do business to our personal lives, the digital age has fundamentally changed things. The fabric of our information, our memories, and economy all captured in 0 and 1’s. Industries have become more streamlined and efficient, many having to develop and adapt. The printing industry is not immune to digitization and has […]
Paper Over Pixels
Think about a bookstore. A bright mosaic of colors formed by the shelves of books. The distinct woody smell of paper. The soft feel of the pages a book as you flip through it. There’s no denying the deep connection between paper and humans. It’s been around for centuries and has affected every aspect of […]
Building a Successful Internal Print Portal For Your Brand
Building a Successful Internal Print Portal For Your Brand Our last post, we discussed the benefits, products, and devices your business needs before your web portal goes live. This issue we will discuss important considerations that need to be brainstormed before building your internal print portal. Minimums The first question that should be asked is […]
3 Reasons To Take Time With Design
Design plays such a crucial part in everything, but seldom do most of us take the time to contemplate it. It is involved in every aspect of our life. It makes things go and compels us to do something. Everything is a product of design, but what exactly is it? Merriam-Webster gives this simple definition… […]
